Online 1 on 1 coaching, Bryanston based
Goal orientated. Built for you.

LEANER IN
12 WEEKS.

The fat gone and real size under it in twelve weeks, coached one on one by Dylan Dawson, an IFBB Classic Physique Pro. Your macros and your training built for you, then rewritten every week off what your body actually did.

IFBB PRO

CLASSIC PHYSIQUE

TOP 5

TWO IFBB PRO SHOWS

12

WEEKS PER BLOCK

1:1

WITH DYLAN HIMSELF

You have done the cut before. You ate less, you added the cardio, and the weight came down. Then you looked properly and you were a smaller version of the same shape, with nothing underneath it. So it came back. That was never a discipline problem. Nobody was reading your numbers each week and changing them, so the plan you started on was still the plan you were on in week nine. Watch this before you start another one.

WATCH THIS BEFORE YOU APPLY

Dylan explains how the twelve weeks run, and why your numbers get rewritten every week

If that is where you are right now, apply below. Dylan reads every application himself. Tell him what you are trying to change and what has stopped you before, and he comes back to book your consultation call. No obligation on that call, and never a payment detail on this page.

MACROS BUILT FOR YOU

Goal orientated calories and macros worked out for you, off your body and your week

TRAINING BUILT FOR YOU

Goal orientated training designed for you as an individual, delivered to your phone or tablet through the coaching app

DYLAN, NOT A JUNIOR

Full WhatsApp access to your coach during business hours. One on one, with the man whose own physique is further down this page

A CALL TO START

A scheduled consultation call when you sign up, then a monthly catch up call after that whenever you need one

CHECKED EVERY WEEK

A weekly check in and your own spreadsheet, so week five gets written off what week four did and not off what the plan assumed

THE PRO STANDARD

The same precision he runs on himself in prep. In his own words, zero macro mistakes allowed

The guarantee: DYLAN TO CONFIRM He does not publish a guarantee anywhere, so this page does not claim one and will not invent one. If there is a promise he is willing to stand behind, it goes in this box in his own words, and it is the first thing to settle.

APPLY NOW

Consultation call. No obligation. Dylan reads every application himself.

His own record, not a client’s

THIS IS THE COACH.
NOT THE CLIENT.

Three from the gym he trains in, three from IFBB pro stages, and one backstage with a reigning Mr Olympia. This is the standard the man writing your numbers holds himself to, and every frame of it is checkable.

Dylan Dawson training in his own gym in the off season, 1 of 7
Dylan Dawson mid working set on a hamstring curl, 2 of 7
Dylan Dawson carrying a plate across a dark gym floor, 3 of 7
Dylan Dawson on stage at the Euro Muscle Show, front double biceps, 4 of 7
Dylan Dawson from the back on stage at the Mr Big Evolution Portugal Pro, 5 of 7
Dylan Dawson on the Mr Big Evolution Pro stage, an official Olympia qualifier in Classic Physique, 6 of 7
Dylan Dawson backstage with Mr Olympia Samson Dauda, 7 of 7

01 / 07

Every photo here is Dylan's own, published on his own Instagram exactly as it appears here. Nobody has been cropped, only sized to one ratio so the frame never resizes as you move through them. DYLAN TO SUPPLY: CLIENT BEFORE AND AFTERS He has never published a client transformation, so this page does not show one and will not borrow one. Client photos belong in this carousel, and they are the strongest thing missing from it.

Everyone says they want it

READ BOTH COLUMNS.
BE HONEST ABOUT YOURS.

Dylan coaches one on one, so the roster stays short and he reads every application himself. Both columns below come off the package he sells and the way he works, not off a template. Read them properly and be honest about which side you are on.

WHO THIS IS BUILT FOR

  • You want the fat gone and real size under it, and you want this to be the last time you start over
  • You are willing to eat to a number. Your calories and macros get worked out for you, and they only do anything if you hit them
  • You will send the honest check in every week, weight and photos, in the week you would rather not. Next week gets written off what happened
  • You can train three or four times a week and follow a programme off your phone, in the gym you already go to
  • You are ready to start now, not in January and not once things calm down

WHO THIS IS NOT FOR

  • You want a plan emailed over and nothing after it. What he sells is the week to week, not the document
  • You want fifteen kilos gone in six weeks for a wedding next month. He works in twelve week blocks, and he says so up front
  • You will not weigh a meal or log a session for the first few weeks while you learn what your own numbers actually are
  • You want a group chat and a shared spreadsheet. This is one on one, and the person on the other end of it is him
  • You go quiet the week the scale does not move, which is exactly the week the plan needed changing

“No shortcuts. Just consistency, grit, and showing up day after day.”

DYLAN DAWSON, IN HIS OWN WORDS

Twelve weeks starts the day you do

IF THAT IS YOU,
APPLY NOW.

PLACEHOLDER: HOW MANY CLIENTS AT ONCE? He has never published a cap, so this page does not claim one. He coaches one on one, answers every check in himself, and competes on top of it, so a real limit certainly exists. It belongs here, in his number.

Dylan reads it himself. There is no team and no junior on this
Two minutes to apply, then a consultation call with no obligation
A weekly check in and your own spreadsheet, with WhatsApp access in between
APPLY NOW

Every application is read by Dylan. If you are not a fit, he will tell you that too.

Still deciding?

THE FIVE REAL QUESTIONS

No, and the distinction matters on this page. What is being sold here is general one on one coaching: the fat down, real size under it, twelve weeks at a time. What the IFBB Pro card buys you is the standard of the person writing your numbers, not a requirement to ever step on a stage. Competition prep exists as his top tier for the few who want it, and that is a separate conversation.

No. Your calories and macros get worked out for you, which is the entire point of paying a coach rather than reading an article. The first few weeks are mostly you learning what a portion of your own food actually weighs. Say on the application that you have never tracked. That is a normal answer, not a disqualifying one.

Usually because you bought a document. A plan with nobody reading it back to you is the same plan in week nine that it was in week one. What he sells is not the plan, it is the weekly check in, the spreadsheet behind it, WhatsApp access to him during business hours, and somebody rewriting next week off what your body did this week.

Twelve weeks is the block he actually sells, and it is the same number quoted everywhere else on this page. On the week to week, three or four sessions you can fit around work, in the gym you already use, plus one honest check in. If your week genuinely has no room in it, say that on the application rather than finding out in month two.

His rates are not published on a page anywhere, they sit behind a signup form, so this page does not quote a figure and will not invent one. DYLAN TO CONFIRM He sells in twelve week blocks and there is a monthly option, but the number belongs on the call where it can be matched to the tier you need. What happens after you apply is that he reads it himself and comes back to book a consultation call, no obligation, to go through your goal, your history and whether this is the right move. Applying commits you to nothing, and this page never asks for a payment detail.

Count it out on your own calendar

TWELVE WEEKS
GO EITHER WAY.

The man in that carousel is the coach, not a client, and he did not get there on a plan nobody read back. The next twelve weeks run whether you apply or not. The only question this page can answer for you is what you have to show for them.

There is no countdown on this page and no fake seat counter. The honest scarcity is that he coaches one on one, reads every check in himself, and competes on top of it, so the roster can only be so long. The application is two minutes. That is the only filter here.

APPLY NOW

Every application is read by Dylan. Applying commits you to nothing.